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Ministry of Health
Parliamentary QA

IMPACT OF IMH BRANDING ON MENTAL HEALTH STIGMA AND WILLINGNESS TO SEEK HELP, AND REBRANDING CONSIDERATIONS

6 August 2026

NOTICE PAPER NO. 1068

NOTICE OF QUESTION FOR ORAL ANSWER

FOR THE SITTING OF PARLIAMENT ON OR AFTER 5 AUGUST 2026

Name and Constituency of Member of Parliament

Mr David Hoe

MP for Jurong East-Bukit Batok GRC

Question No. 2566

To ask the Coordinating Minister for Social Policies and Minister for Health (a) whether the Ministry has studied if the name, branding and public perception of the Institute of Mental Health (IMH) affect stigma or willingness to seek help; and (b) whether the Ministry will consider rebranding IMH or its public-facing services to better reflect mental well-being, recovery and community-based support.

Answer

1        Yes, MOH is studying the need to rebrand Institute of Mental Health in recognition of its status as a key national institution for mental health.

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